Mergers and acquisitions (M&A) have become essential strategic tools for companies seeking rapid growth, competitive advantage, or market diversification. Yet, despite their potential benefits, many M&A deals fail to achieve the expected outcomes. Cultural clashes, financial misstatements, compliance gaps, and weak risk management are among
Market Research for Corporate Decision Making
In today’s fast-paced business environment, organizations face unprecedented challenges ranging from global competition and disruptive technologies to shifting customer expectations. For corporations in the Kingdom of Saudi Arabia (KSA), the stakes are even higher due to the nation’s rapid economic transformation under Vision 2030. To thrive in